Kazakhstan to host Pata Travel Mart 2019
The PATA Travel Mart 2019 Asia Pacific International Travel Trade Exhibition will be held at the Korme Exhibition Centre on September 18-20 in Nur-Sultan, gathering over 1000 representatives of tourism industry from 60 countries. Its onrganizers are the Kazakh Culture and Sport Ministry and the KazakhTourism National Company.
The event combines an exhibition, networking platform for business meetings and two business forums, acting as a communication, business and networking platform for local and international tourism market players. The exhibition is a unique opportunity for Kazakh tour operators and the business community to strengthen international ties in order to promote domestic and foreign tourist products.
“We are very pleased that Kazakhstan won the right to host PATA for the first time in the CIS and the European part of Eurasia. In turn, the state is doing a lot to develop tourism in Kazakhstan; we are creating a platform for the tourism business in the country. For example, we have introduced a 72-hour visa-free regime, and we continue to improve conditions for tourists,” said Culture and Sport Minister Aktoty Raimkulova.
The PATA President, Dr. Mario Hardy, highlighted the need for Kazakhstan to develop such activities, as the tourism future is in Asia, noting that our country is on the right path in developing its tourism potential.
According to a founder of the Kazunion tour operator Laura Galiyeva, events of such a format as PTM 2019 have great efficiency in promoting the tourism business in Kazakhstan:
“This event is very effective for the Kazakhstani tourism business. For me, PTM is a new tool for the development of inbound tourism in Kazakhstan. In today's rapidly changing world, it is very important for businesses from other countries to meet personally with Kazakhstani businesses, because tourism is a business about people, communication is very important here. And this exhibition provides such an opportunity,” says Galiyeva.
The program of the event is very intensive and will last three full days.
On September 18, 2019 PATA Youth Symposium “From the beginning to the end: how histories connect us” will be held at KAZGUU University. The symposium will bring together participants who share a common goal – to contribute to the development of key advantages and opportunities of the tourism industry.
Travolution Forum Asia, organized in partnership with the Travel Weekly Group, will host on September 19, 2019. During the event, participants will discuss such topics as: “Corporate Innovations for Triple-Bottom Line Impact in the Asia Pacific Tourism Industry”, “Face the World”, “Digital Solutions for Overtourism” and “Practical Consumer Behavioural Data”.
On the same day, the second forum on content marketing, held in partnership with UpThink, will take place. A group of experts and content creators will discuss the development of current trends.
It should be noted that among the speakers of PTM 2019 are John Williams, Vice President of Advertising Sales at BBC Global News (Singapore, South and Southeast Asia), Peter Foster, President of Air Astana, Tony Smith, Senior Vice President of Corporate Development and Communications at iFree Group, and others.
As part of PATA Travel Mart 2019 it is also planned to award the PATA Gold Awards 2019.
To date, the event has attracted more than 250 sellers from 32 countries to showcase best-in-class products and services, from gourmet meals and “photo holidays” in Japan to heritage tours in China.
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For media accreditation for PTM 2019 please go to: https://forms.gle/t5PoRjaqjhcP2o7r7
PATA (Pacific Asia Travel Association) is a not-for-profit membership association that acts as a catalyst for the responsible development of travel and tourism to, from and within the Asia Pacific region. It was founded in 1951. The Association provides aligned advocacy, insightful research and innovative events to its more than 800 member organisations, including 95 government, state and city tourism bodies, 20 international airlines and airports, 102 hospitality organisations and 70 educational institutions, as well as over a hundred young tourism professional members across the world.